Blogs & Bylines

While copywriting is my bread and butter, long-form writing is my jam. See what I did there? This is what happens when you give me more than 140 characters to play with. I go on fun tangents, (filled with food puns, apparently). Enjoy it? Read a few of my favourite blogs and articles I’ve written below.

Lead your call center into the AI era with Zendesk voice

THe Zendesk Blog

While many customers are used to interacting with AI chatbots—with 51 percent of consumers actually preferring to interact with bots when they want immediate service—AI-powered support for voice remains elusive. Which is a missed opportunity for businesses, because when 80 percent of consumers still rank phone interactions as their preferred customer service channel, getting phone support right is business critical.

That’s where Zendesk voice comes in

Why a visit with the Maasai was the highlight of my Kenya trip

The journal by Intrepid Travel

“Do you think they eat watermelon?” My group was chowing down on a snack while we awaited our hosts, the Maasai people, to show us to their village.

Our local leader had told us that the Maasai mostly subsisted off of their cattle’s milk, meat and blood, so we had no idea if watermelon would be appetizing to them.

Spoiler alert: of course they ate watermelon. Watermelon is delicious.

How generative AI is revolutionizing the ecommerce customer experience

The Ultimate AI Blog

Could generative AI technology, like ChatGPT, reinvent retail as we know it? Here’s how leading companies can use gen AI to handle huge volumes of customer requests and stay ahead of rising consumer expectations.